Analytics Manager (South Africa) at Kantar

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Kantar is house to a few of the world’s main analysis, information and insights manufacturers. Individually, manufacturers reminiscent of Kantar Millward Brown, Kantar TNS, Kantar Media, Kantar Worldpanel, Kantar Added Value and Kantar Futures are well-known and extremely revered consultants of their fields. Collectively, they provide probably the most full view of shoppers – the way in which they reside, store, vote, watch and tweet – in over 100 nations worldwide. For the good thing about our purchasers, Kantar connects these specialists in addition to offering entry to the broader WPP group of corporations and different companions.Location: South African

Job Details

As we attempt to increase our regional presence and drive the supply, we search a growth-minded individual to assist drive progress in our South African market – inspiring inner and exterior stakeholders and showcasing the facility of analytics.
This splendid candidate will likely be liable for two (2) issues primarily :

Commercial: Delivering enterprise goal for Analytics in South Africa.
Solution: Working with the regional and international advertising and marketing POI follow crew to ship to shopper

We are searching for a dynamic hi-potential skilled with 10-12 years’ with sturdy background in model and advertising and marketing ROI work – Media combine modelling, advertising and marketing combine modelling, marketing campaign optimization, model positioning, model structure, Equity evaluation, and so forth. with confirmed monitor report in driving analytics primarily based pondering to purchasers / inner group.

Role Description
This chief will likely be liable for:

Growing the industrial income stream for South Africa Analytics Practice
Representing Kantar’s analytics capabilities to inner Kantar and exterior stakeholders, together with however not restricted to main supply of shopper work, guaranteeing top quality analytics are simply digestible for purchasers and shopper service groups
Identify key areas of progress and assist form the supply in Middle East & Africa
Participate in setting the agenda for the strategic progress initiatives inside analytics
Partnering with Client Service groups in enterprise growth
Consult with purchasers on analytic method
Partner with Client Service in analysis design (to allow analytics)
Work with product groups to scale applicable merchandise and options
Role success requires that the crew member will likely be an analytic thought chief who: (a) ensures the ROI technique and supply is aligned with international developments and nicely represented throughout international discussions, and on the similar time, (b) embraces the distinctive calls for of the Middle East & Africa market and leverages the huge sources we’ve throughout Kantar.
Has a assured comprehension of our collective ROI supply and an understanding of the aggressive context
Be comfy working with teammates throughout the portfolio, using sturdy collaboration expertise
Comprehend the promoting factors and applicable purposes of a wide range of analytic options, each customized and standardized
Be commercially and shopper oriented, with potential to assist gross sales agent and content material marketing consultant, and develop and activate a disciplined and cohesive technique for progress. The technique should tie collectively a number of concerns, together with the next non-exhaustive record:
Drive income progress and profitability
Establish Kantar Analytics as a thought chief
Broaden and publicize Kantar choices
Identify product growth alternatives from shopper suggestions
Develop implementation program for improvements

Role Requirements

Build and develop the following era of ROI Analytic leaders – each commercially and technically
Support technique and general marketing strategy for the Brand and Marketing ROI Practice
Drive options growth, in shut partnership with enterprise and options leaders throughout the Kantar
In partnership with key account leaders/Client Development/Marketing, develop and implement the Kantar go-to-market technique, which is able to guarantee we meet aggressive Middle East & Africa progress targets:
Drive analytic options growth, in shut partnership with enterprise and options leaders throughout Kantar
Identify shopper wants (each present and future) for ROI approaches and switch them into motion
Work with international crew to make sure that the worldwide positioning is related and may have longevity in Middle East & Africa
Ensure differentiated and related packaging for the Middle East & Africa market, partnering with the options associate in advertising and marketing group
Business growth: Expert “Sales Force” supporting proposals and pitches
Thought management and consulting: Be seen with purchasers and on talking platforms

Capabilities:

Proven credentials in trade and demonstrated success in built-in analytic expertise
Fluency in analytics and non-survey-based analysis
Demonstrated cross portfolio collaboration
Strong shopper relationships and networking expertise
Business savvy and industrial acumen.

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