Purpose
- The Branding, Events and Sponsorship Senior Analyst II will present help to the Corporate Communications Manager in formulating the model’s quick to medium-term technique and growing and executing advertising and marketing plans.
- The Senior Analyst II is accountable for the execution of strategic advertising and marketing communication applications particularly branding and company promoting.
- The Senior Analyst II can be accountable for the planning, coordination, administration and supply of a full vary of occasions (firm owned and sponsored occasions), seminars, workshops and company hospitality for Oando PLC, Oando Energy Resources and every other subsidiaries.
Scope of Responsibility & Accountability
- Accountable for the profitable execution of accepted advertising and marketing communications plans particularly branding, occasions and sponsorship
- Develop and keep third get together relationships for branding, occasions and sponsorship alternatives
Major Responsibility Areas:
- Support the formulation of the model’s quick to medium-term technique and advertising and marketing plans
- Execution of selling communication plans and initiatives
- Work with third get together Agencies within the growth, manufacturing and implementation of company promoting and inside branding
- Evaluation of selling communication initiatives to gauge effectiveness in assembly communication aims
- Develop and deploy content material in help of ‘’model constructing’’ initiatives
- Drive Oando PLC, OER, different subsidiaries and related government administration profiles throughout all geographies
- Develop, edit and produce brochures as and when required
- Ensure model consistency throughout all mediums
- Build and keep relationships with key stakeholders
- Planning, growth and monitoring of branding price range
- Review and make suggestions on sponsorship, promoting, editorial and advertorial proposals which, sometimes, are submitted to the corporate from exterior events
Events & Sponsorship Responsibilities:
- Support the event of strategic plans for occasions and sponsorship initiatives for Oando PLC, OER and different subsidiaries in keeping with the group’s strategic route
- Identify and evaluate conferences and different business-related occasions for sponsorship, talking and networking alternatives
- Evaluate sponsorship and talking engagement proposals and develop justifications for participation / non-participation
- Secure sponsorship and content-led partnerships with value financial savings for the Company
- Work with graphic artist and third get together Agencies within the growth of all company sales space properties for exhibitions and occasions – the place related it will embody structural design, delivery, price range, format, and storage
- Oversee the crafting of the Exhibit User Experience, together with design, messaging technique and placement
- Manage vendor relationships
- Planning and growth of Events & Sponsorship price range
- Brief and comply with up with help crew (PR, Digital) on all occasion help and content material
- Consider and in some circumstances handle social and digital components for occasions the Company and its executives can be collaborating in (as attendees, audio system or sponsors)
- Identify and provoke thought management and model profile elevating alternatives
- Oversee choice, branding and on time supply of company presents
- Identify and help in coordinating any PR alternatives within the manufacturing of press, promotional and branding materials for occasion
- Coordinate promoting and collateral materials design, manufacturing and distribution
- On floor administration of all Oando PLC, OER and different subsidiary inside occasions
- Supervise well timed completion of RAG work plans
- Daily monitoring of RAG (Red, Amber & Green) work plans to make sure flawless execution of weekly duties to make sure timelines usually are not missed and points are recognized upfront
- Provide help to different subsidiaries on occasions and sponsorship, as could also be required sometimes
- Other duties as directed and required by the Company.
Key Performance Indicators
- Extent to which the model id, model story and achievements are positively strengthened by means of occasions and sponsorship and branding alternatives
- Shift in model associations / notion internally and externally
- Quality and price effectiveness of exterior communications efforts applied
- Timeliness of deliverables
- Effectiveness of partnerships with third get together Agencies.
Job Specification
- A Bachelor’s Degree in any topic
- 4 – 5 years of expertise in model administration, occasion administration or PR
- Experienced at managing various stakeholders
- Project administration abilities
- Knowledgeable about all elements of selling (promoting, PR and occasions and sponsorship)
- Strong interpersonal abilities
- Strong analysis and analytical abilities
- Creative
- Highly self-motivated
- Good consideration to element
- Good negotiation abilities
- Strong group abilities
- Strong written and verbal communication abilities
- Able to deal with challenges constructively, and discover inventive options
- Time-management abilities and the power to work successfully underneath strain
- Ability to handle budgets
- Analytical thinker, logical and methodical
- Team participant.